We recommend our readers to visit this next generation e-commerce site Polyvore, selling apparels on the Internet. This fashion website (fashion portal actually) will change your idea of marketing apparel online and shopping online.
Polyvore gained our attention from news coverage on The New York Times, they reported the web start-up has raised over 8 million dollars in capital, and reported it has about 4 million unique visitors per month.
Shopping on the web may be a guessing game for some people because you can't see the true colors of the fabric, you can't try it on, and you can't see what matches. At least this website eases the third problem. Polyvore allows you to blend and match clothing from various websites, and puts the images together so you can see exactly how they look together before buying the dresses or seeing those practically.How Polyvore Works
Polyvore is a user-generated fashion magazine filled with user-generated ads. The people who go to the site play fashion editor (Polyvore's easy-to-use virtual styling tool) and create collages featuring pictures of clothes, accessories and models from across the web. Readers view the collage, which calls “sets,” and if they click on a dress or necklace, they are taken to the website that sells it. After you have created a set, you can publish and share it with your friends and the Polyvore community.
Try yourself, click on the Polyvore's fashion editor, the virtual styling tool
Polyvore Business and Earning
It runs ads, like the magazine sites do. But it also earns a commission when users click on or purchase clothes from certain e-commerce sites, though only about a quarter of outbound clicks make money for Polyvore. The company is now trying to forge relationships with clothing and accessories sites in return for uploading their product catalogues to the site.
So if you have a similar business or you have a plan to earn your global money online from your apparel business – you can give it try with Polyvore.
Visit Polyvore website.
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Image: The New York Times
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